Natural care products designed to maintain, protect and enhance normal hair on a daily basis.

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£0 - £100

How can you maintain the balance of normal hair on a daily basis?

Normal hair is naturally balanced, supple and easy to style. Its main need is not to correct an imbalance, but to preserve its vitality and shine in the face of daily aggressors: pollution, heat from styling tools, sun or seasonal changes.

Using the right hair care products helps maintain this balance over the long term, without weighing down the hair or unnecessarily stimulating the scalp.


What is normal hair?


To identify normal hair, look for these characteristics:

  • a balanced scalp,

  • soft, shiny hair,

  • no excess sebum or noticeable dryness,

  • easy styling and good natural hold.

Even if it doesn’t present any particular issues, normal hair changes over time, with the seasons or due to lifestyle. A tailored routine helps preserve its natural quality.


What routine should you follow if you have normal hair?


The goal is to care for the hair shaft without overloading it. Follow these steps:


  1. Gently cleanse: Use a balancing cleanser such as the Plant-Based Shampoo or the Strength & Shine Solid Shampoo. For DIY enthusiasts, the Palm-Free Neutral Shampoo Base can be customised with suitable active ingredients.

  2. Add lightness and suppleness: Aloe Vera Gel can be applied in small amounts to the lengths to maintain hydration. A small amount of Hair Care Oil or Protective Hair Oil helps preserve shine.

  3. Targeted strengthening: AA Keratin & Peptide Hair Serum or the Keratin In & Out Duo support the hair fibre, especially during periods of fatigue or stress. In addition, the Hair Complex dietary supplement can support hair vitality.

  4. Weekly Treatment: A lightweight mask or an application of fine pink clay as a scalp treatment gently purifies the scalp once a week.

To create a personalised routine and identify your hair’s needs, take your hair assessment.


Which ingredients are best for normal hair?


To maintain your hair’s natural balance, look for:

  • Aloe Vera: helps maintain hydration and suppleness.

  • Plant-based Keratin or AA: helps strengthen and smooth the hair shaft.

  • The light oils such as Rosemary oil macerate or balanced hair care oils, to preserve shine without weighing hair down.

The key to caring for normal hair is consistency, gentleness, and lightweight formulas. A simple, consistent and tailored routine helps keep hair supple, radiant and easy to manage over the long term.