What are the first signs of ageing?

The first signs of ageing generally appear gradually and subtly. They reflect the physiological processes that occur in our bodies as we age. 

You may have noticed the following changes in your own skin over the years: 

• Loss of elasticity: the skin is less firm and less toned.

• Wrinkles and fine lines: fine lines often appear around the eyes and mouth. 

• Pigment spots: sometimes called age spots, they often appear in areas most exposed to the sun.

• A duller complexion: the skin loses its radiance, and you look more easily tired.

• Increased skin dryness: As sebum production decreases with age, your skin dries out more quickly.

A wrinkle refers to a permanent fold in the skin linked to a decrease in its ability to regenerate. As we age, collagen—which provides skin firmness—and elastin—which ensures its elasticity—are produced in smaller quantities. Yet these proteins are essential for maintaining our skin’s structure. Thus, when their production decreases, the skin loses its suppleness and wrinkles form. Of course, repeated facial movements, such as smiling or frowning, accentuate the formation of expression lines, particularly around the eyes (crow’s feet), the mouth, and on the forehead.

Skin ageing is linked to a multitude of factors, both internal and external. First, it’s important to know that our genetic makeup partly determines the rate at which our skin ages. Sun exposure also plays a major role: UV rays break down collagen and accelerate the formation of wrinkles and dark spots on the skin, especially if it isn’t properly protected. Additionally, smoking and alcohol consumption disrupt cellular oxygenation and also accelerate ageing. A diet low in antioxidants and essential vitamins (such as vitamins C and E) also harms skin health. Finally, external aggressors such as pollution or preservatives used in cosmetics can also contribute to aging by causing chronic skin irritation or inflammation. Fortunately, the right skincare products can help prevent the formation of wrinkles and the ageing of your skin.

This 100% naturally derived hyaluronic acid serum is one of the most concentrated on the market: 3.5% compared to 0.1 to 1% hyaluronic acid in conventional cosmetics. Known for smoothing, hydrating, and plumping the skin, its fresh, naturally gel-like texture absorbs instantly without leaving a sticky residue or causing tightness. Its effectiveness as an anti-ageing serum has been tested and proven to fill in wrinkles, hydrate, and improve skin elasticity.

Discover the 3.5% Hyaluronic Acid Concentrated Serum

Certified organic, 100% natural, and enriched with hyaluronic acid and rosehip oil, this ready-to-use cream is renowned for its anti-ageing, smoothing, hydrating, and plumping properties.

Discover the Youthful Face and Body Cream

Extracted from a plant native to the Indian Ocean (Acmella oleracea, often called "Mafane") that has long been used as both food and medicine, Relax'rides is an anti-wrinkle active ingredient specifically targeted at expression lines because it acts on micro-contractions of the skin. It is used to formulate anti-wrinkle skincare products that are both preventive and smoothing, and is particularly effective for eye and lip contour treatments.

Discover the Relax'rides cosmetic active ingredient

Collagen supplements are dietary supplements that contain hydrolyzed collagen, a form of collagen that has been broken down into smaller peptides for better absorption by the body. By stimulating collagen production, this powder helps reduce the visible signs of skin ageing, such as wrinkles, fine lines, sagging skin, and a dull complexion.

Discover the Marine Collagen dietary supplement

A powerful antioxidant, Resveratrol helps combat the appearance of signs of ageing and prevents the effects of pollution on the skin. Extracted from grapevine shoots grown in France and concentrated in resveratrol, this active ingredient can easily be added to your face and body care products.

Discover the Resveratrol Active Ingredient

Extra tip: Facial massages to stimulate microcirculation and boost collagen.

Use the rose quartz facial Gua Sha every morning and/or evening, along with the Roller, to tone and release tension in the face and neck. Its ergonomic shape contours to the lines of your face for a natural lift and a sense of well-being.

Discover the rose quartz facial gua sha

1. Cleanse and remove makeup gently: Start by gently cleansing your face with a natural cleanser to remove all impurities: you can use our Micellar Water enriched with Hyaluronic Acid and infused with fresh Cucumber.

2. Apply a powerful serum: highly concentrated, our 10% Vitamin C & Astaxanthin Concentrated Serum is a true beauty elixir and radiance booster for the skin. A go-to active ingredient for dull skin and an essential in anti-ageing skincare, vitamin C stimulates collagen synthesis, combats the signs of photoaging, evens out skin tone, and reduces dark spots. Of course, you can also apply our 3.5% Hyaluronic Acid Concentrated Serum as a complement for even more visible results.

3. Target your hydration: don’t hesitate to try our Youthful Face and Body Cream enriched with hyaluronic acid and rosehip oil, known for its anti-ageing, smoothing, hydrating, and plumping properties, making it an ideal moisturiser for the first signs of aging.

4. Use daily sunscreen: don’t forget to protect your skin year-round to prevent damage from sun exposure. For protection, apply SPF 30 Sunscreen Lotion in the morning before leaving home. This product effectively protects the skin from UVA and UVB rays thanks to its 100% naturally derived mineral filter.

Before incorporating anti-ageing skincare into your routine, keep a few important precautions in mind:

• Perform a patch test: Before using a new product, apply a small amount to a discreet area to check for any allergic reactions.

• Introduce potent active ingredients gradually: Start by applying the product twice a week before increasing the frequency.

• Consult a healthcare professional if you are pregnant or have a skin condition before using products with potent active ingredients.

One of the best anti-ageing tips is to ensure a balanced diet rich in antioxidants and to stay well-hydrated. Every day, be sure to eat foods rich in vitamins C and E, such as berries, nuts, and leafy greens. These nutrients help fight free radicals, which are responsible for premature ageing. Don’t forget to drink enough water either: well-hydrated skin is more supple and better able to withstand external stressors.

After graduating from ESCP Business School in 2020, Louise began her career as a writer in 2021. Today, she writes a newsletter where she shares cultural recommendations and more personal articles, such as dating apps, therapy, and career guidance. She also writes for media outlets, brands and agencies on subjects such as well-being, mental health, culture, and society.